Project Overview

Novium-9 is a premium dietary supplement focused on brain health. The project involved designing a product label for Amazon, with a clear visual identity that communicates the product’s purpose and presents detailed information in an accessible way.

The Challenge

The label needed to balance a distinctive front panel with the practical demands of supplement packaging. “BRAIN” served as the main category cue, while the supporting content—including Supplement Facts, directions, and disclaimers—required careful organization within a limited space.

The layout also had to follow the manufacturer’s dieline and keep key front-panel elements visible in product photography.

The Design Approach

I built the design around a custom brain icon, bold typography, and a structured layout. The front panel establishes a clear reading order, helping customers identify the brand and product category at a glance.

A red, black, and white palette creates strong contrast and gives the packaging a precise, clinical character. Consistent spacing and alignment connect the front and side panels, while clearly defined sections make the supporting information easier to navigate.

The QR code and accompanying call to action were integrated into the layout to provide a direct connection to the brand’s website.

The Result

The final label gives Novium-9 a distinctive, cohesive presence across Amazon product imagery and printed packaging. It combines a bold front panel with carefully organized product information, with production artwork prepared to the manufacturer’s specifications.